Smartling

Smartling is an enterprise localization platform combining translation management, AI translation, and automation to help companies translate websites, apps, and content at scale while preserving quality, brand voice, and context.

Pricing Model: Paid

Category: Language Translation Ai Tools

https://www.smartling.com/

Release Date: 17/09/2009

• Translation Management System (TMS) to centralize translation workflows and assets

• AI-powered translation (“Smartling Translate”, LanguageAI) with brand consistency

• Machine translation with engine selection and customization

• Human translation / managed services integration

• Visual context / in-context translation to see content as users will see it

• Glossary, style guide, and terminology enforcement

• Linguistic Quality Assurance (LQA) and review tools

• Reporting, analytics, and cost / workflow insights

• APIs and integrations with CMS, apps, marketing platforms, etc.

• Automated workflows, rate cards, project cost estimation, and content routing

Smartling is a comprehensive localization and translation platform designed for businesses that need to manage multilingual content at scale. By combining AI, automation, and human review capabilities, Smartling enables companies to translate websites, applications, documents, and marketing content with consistency, speed, and brand integrity.

At its heart is a Translation Management System (TMS) that centralizes all translation assets, workflows, and teams. Brands can upload new content, route it through translation engines or human translators, track progress, and deliver translated materials—all within one system. The platform supports visual context layouts so translators can see the content in situ, reducing errors and improving quality.

Smartling’s AI component, branded “Smartling Translate” and built on its LanguageAI architecture, lets users generate instant, on-brand translations by leveraging glossaries, style guides, translation memory, and engine selection logic. The system can auto-select the best machine translation engine for each language pair and content type, thereby optimizing quality. Users can also layer human review or hybrid AI + human workflows to ensure premium quality.

Human translation and managed services are built into the platform, so organizations can mix automation with professional linguists. Quality assurance tools, including linguistic review, automated checks, and metrics dashboards, help maintain translation standards. Rate cards and cost estimation tools help teams forecast and manage localization budgets.

Smartling integrates easily with content systems, mobile apps, marketing platforms, and developer pipelines via APIs, connectors, and plugins. Automation rules can trigger translation whenever new content appears, streamlining publishing in multiple languages. Analytics and reporting dashboards provide insight into workflow bottlenecks, cost savings, translation volume, and return on investment.

As brands grow globally, maintaining consistency in tone, terminology, and user experience across languages becomes critical. Smartling addresses this by giving content owners control over glossaries, style, and translation memory, while scaling translation operationally. For enterprises with high translation volumes and stringent quality demands, Smartling’s platform helps reduce both time and cost overhead in localization efforts.

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