Starti

• AI Studio for creating video advertisements and managing creative production workflows
• Video Agent for developing video ads from briefs through scripting, production, and editing
• AI-generated digital avatars for presenter-style advertising content
• Smart Insight for analyzing existing advertisements and identifying creative elements to test
• Brand Kits for organizing brand assets and maintaining consistent creative guidelines
• SmartReach for audience discovery using product intelligence, first-party data, and campaign goals
• Adaptive Performance Engine for adjusting bids and budgets as campaign performance changes
• OmniTrack attribution for measuring conversions and connecting campaign exposure with outcomes
• AI-powered creative workflows supporting multiple models including GPT, Claude, Gemini, Seedance, and Kling
• Connected TV campaign management with premium streaming inventory and performance-focused optimization

Starti is an AI-powered advertising and growth platform designed to connect creative production, campaign analysis, audience targeting, and performance marketing. Its AI Studio provides a centralized workspace where marketing teams can create video advertisements, manage creative assets, review campaign performance, and use insights to inform future creative work.

The platform offers several ways to work. Teams can create advertisements directly through AI Studio, commission Starti’s Creative Studio for managed production, or use Smart Insight to analyze existing advertisements. The Video Agent provides a conversational workflow for developing video creatives from an initial brief through scripting, production, and post-editing. Starti also supports digital avatars for presenter-style video content.

For brand consistency, Starti provides Brand Kits that organize approved assets and brand information. Teams can reuse these materials when producing new campaign variations. AI Studio uses multiple AI models, including GPT, Claude, Gemini, Seedance, and Kling, across different creative tasks.

Starti also extends beyond creative production into campaign activation and measurement. SmartReach uses product intelligence, first-party data, campaign goals, and audience information to help advertisers identify relevant household audiences. Its Adaptive Performance Engine evaluates campaign performance and can adjust bids and budgets as delivery progresses.

For measurement, Starti provides OmniTrack attribution to connect campaign exposure with conversions and other outcomes. The platform also supports connected TV advertising through AI Dash, combining audience targeting, premium streaming inventory, campaign delivery, and performance optimization.

Starti’s pricing is not presented as a simple public fixed-price subscription. AI Studio plans vary according to production volume, number of brands, and team size, with customers directed to book a demo to confirm scope and pricing. The pricing page lists Starter, Basic, Pro, and Enterprise plans, while Creative Studio can also be purchased separately.

Starti is primarily aimed at advertisers, marketing teams, growth teams, agencies, and brands that need an integrated workflow for producing video creatives and connecting those creatives with measurable advertising performance.

Frequently Asked Questions

What is Starti?

Starti is an AI-powered advertising platform that combines creative production, campaign analysis, audience targeting, and connected TV advertising.

What can Starti AI Studio do?

Starti AI Studio provides a workspace for creating video ads, managing creative assets, analyzing performance, and developing new campaign variations.

Can Starti create video advertisements with AI?

Yes, Starti can create video advertisements through its AI Studio and Video Agent workflows, including scripting, production, and post-editing.

What is SmartReach?

SmartReach is Starti’s audience discovery system that uses product intelligence, first-party data, and campaign goals to identify relevant audiences.

Does Starti support connected TV advertising?

Yes, Starti supports connected TV advertising through its AI Dash platform, which combines audience targeting, media access, and campaign optimization.

How much does Starti cost?

Starti does not publicly disclose fixed pricing, and AI Studio pricing is determined according to production volume, brands, and team size.

What is OmniTrack used for?

OmniTrack is used for attribution and performance measurement, helping connect advertising exposure with conversions and campaign outcomes.

Who is Starti designed for?

Starti is designed for advertisers, brands, marketing teams, agencies, and growth teams that need AI-assisted creative production and performance advertising workflows.

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